Grafički dizajn
Señor
Fussnota
Projekt
Slaveći više od desetljeća uspješnog kreativnog djelovanja, Señor je predstavio jedinstveni samopromotivni projekt „Fussnota” – prvi nišni parfem za stopala na svijetu.
Miris objedinjuje sofisticiranu kompoziciju svježe pokošene trave, bergamota, španjolskog kolača od limuna i cedra, postupno prelazeći iz svježih u gurmanske note. Pomicanjem granica olfaktivnog brendiranja Señor je igru riječi pretvorio u opipljiv premium proizvod koji balansira između genijalnog i apsurdnog.
Projekt spaja humor, konceptualnu dosljednost i vrhunsku izvedbu, stvarajući brendovsko iskustvo koje je istodobno neočekivano, pamtljivo i gotovo nemoguće ignorirati.
Godina
2025
Mentori i suradnici
Jurica Ćorluka (kreativni direktor i copywriter, Señor)
Tomislav Fabijanić (voditelj dizajna, Señor)
Iva Kaligarić (strateška direktorica, Señor)
Renata Poljanac (voditeljica odjela za odnose s klijentima, Señor)
Tomislav Kordić – SORTILÈGE Olfactive Arts
Barbara Kordić – SORTILÈGE Olfactive Arts
Anja Macan (direktorica marketinga i upravljanja proizvodima, Atelier tiskara Macan)
Katja Milković (voditeljica prodaje i marketinga, Europapier Adria)
Damir Žižić (fotografija)
Autor
Señor je nezavisna agencija za brendiranje i marketinške komunikacije. Pametne strategije, inovativne koncepte i vrhunsku izvedbu povezuje u komunikaciju koja je relevantna ljudima i donosi konkretne poslovne rezultate.
Svakom izazovu pristupa kao kreativnom problemu koji zahtijeva promišljeno i originalno rješenje. Bez obzira na to razvija li komunikacijsku platformu za telekomunikacijsku tvrtku, oblikuje novi identitet proizvođača zdrave hrane ili radi na neprofitnom projektu za zaštitu dupina, Señor u suradnji s klijentima nastoji pronaći nova, učinkovita i inteligentna rješenja.
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