Digital Communication Design and Interaction Design

DBP Studio

International Biathlon Union newsletter

Project

The “International Biathlon Union (IBU) Newsletter” project involved redesigning the organisation’s newsletter and transforming it from a conventional email template into a flexible editorial communication system. Two complementary formats were developed: a weekly edition covering competition news and the monthly “Biathlon Insider”, dedicated to stories, athlete profiles and behind-the-scenes content.
The modular system enables the IBU team to build each edition from reusable content blocks while maintaining a consistent visual identity. A clear information hierarchy, intuitive navigation and a mobile-first approach make the content easier to browse during live events while supporting more extensive editorial formats.
Inspired by contemporary sports media, the visual language combines bold typography, dynamic graphic elements and photography that conveys the speed, precision and energy of biathlon. Structured modules transform regular updates into connected editorial stories and strengthen the relationship between the sport and its international audience.
The redesign establishes a scalable communication platform that simplifies content production and provides a consistent experience across every edition.

Year

2025

Mentors and collaborators

Darja Brečko Poženel (creative director, art director)
Fia Rus Kuzmanoski (graphic designer)
Nuša Mihalič (graphic designer)

Client

Internatonal Biathlon Union

Author

DBP Studio is a Ljubljana-based design studio whose mission is reflected in its name: designing a better planet. The studio believes that design can contribute to a better future through clear communication, responsible use of materials and the power of ideas.
It develops visual identities, packaging, printed materials, digital solutions and content strategies for clients working at the intersection of sustainability, innovation and social impact. Its approach is holistic, with each solution adapted to the project’s context and strategic objectives.
The studio’s work has received recognition at international and local design and marketing festivals, including the International Design Awards, European Design Awards, Golden Quill, Zagreb Design Week, Websi and Netko.
DBP Studio is a small, dedicated team focused on long-term partnerships and purposeful design that seeks to create tangible impact alongside visual quality.

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