Graphic Design
Agencija: 404 / MYTY
Parra
Project
At the beginning of 2026, Croatia is introducing a mandatory e-invoicing system and digital fiscalisation. In response to these new requirements, Aestus developed “Parra”, an application designed to make these processes easier to manage.
A complete branding system was created for the application, encompassing a logo, slogan, television advertisement, website and three brand characters. The visual identity was developed for consistent application across social media, print and a range of other communication channels.
The aim was to present a complex and seemingly tedious subject in an accessible, clear and engaging way, reflecting the simplicity and ease of use of the application itself.
Year
2025
Mentors and collaborators
Fran Mubrin (creative director)
Dijana Dretar (creative director)
Matko Buntić (art director)
Jakov Košćak (art director)
Dario Dević (head of design, art director)
Nikola Županić (senior motion designer)
Marko Jelovečki (lead project manager)
Ivana Kontin Mergon (social media manager)
Nermabel Production (TV commercial production)
Damir Žižić (photography)
Client
Aestus financijsko savjetovanje
Author
404 is the largest communications agency in South-East Europe. Its award-winning multidisciplinary team works across all areas of communication, combining creativity, strategy and technology.
The agency develops integrated communication solutions tailored to different channels and client needs, with the aim of strengthening brands and supporting their long-term development.
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